Archive for May, 2009
The mids keep on coming…this week it’s DVS’s turn with the new Zered Mid. Nice lines, solid colorways, and a classic vulcanized sole complete this one.

DC just released a podcast vid where P.J. himself highlights the features and concept behind the top-of-the-line PJ S LX.
Much like the commercials that are featured on the P.J. Ladd mini-site, the video has a smooth look to it with the same slick production. It’s also really nice to see P.J. talking about “perfomatlie midsoles” and “full-grain leathers” and explaining what the heck they’re doing in these shoes. I guess if you’re ponying up $130 for a pair, you want to know exactly what you’re paying for!
Ok, we don’t care what anyone says but one of these is skate-able and one of these isn’t…

Obviously, there’s no way you could skate in that mid-top!!!
Kidding aside, we really don’t know what to say about these leather clad beasts. Gravis is trying to build a rep in skateboarding and it appears this is how they’re going about it. Anyhow, we hate to break it to you, but no one is going to be skating in those slip-on’s, at least not for very long. This is pure marketing folks. Yes, Reider can be seen skating in these during his part in Minefield, but in the other 95% of that part he’s skating in a good-old vulcanized kicks and that’s no coincidence. Disagree? Leave a comment and let us know what you think.



